New Client Questionnaire — Prairie Rose Solutions

Step 1 of 6

Business Basics

Tell us who you are so we can build something that truly represents your business.

First Name *

Last Name *

Full Legal Business Name *

Industry / Type of Business *

Years in Business *

Business Email *

Business Phone *

Street Address (optional)

City *

State *

ZIP Code *

Number of Employees

Approximate annual revenue (optional)

What geographic area does your business serve? *

This helps us scope local SEO, GEO, and marketing reach correctly.

Step 2 of 6

Your Online Presence

What you already have — so we don't duplicate or overwrite anything.

Current Website URL (if you have one)

Do you have a Google Business Profile?

Yes No Not sure

Social Media Profiles (fill in any you have)

Do you have an email marketing list?

Yes No

What business tools / software do you currently use? (optional)

Helps us scope integrations and migrations. Be honest — "spreadsheets and sticky notes" is a real answer.

How do customers currently find you? (select all that apply)

Word of mouth / referrals Google search Social media Print / local ads Other

Step 3 of 6

Brand & Visual Identity

What you already have, and what feel you want us to create.

Do you have an existing logo? *

Yes No — I need one Yes, but I want a refresh

Great! When we follow up, we'll share a secure link for you to upload your logo file(s) — PNG or SVG preferred.

Do you have existing brand colors?

Yes No — design from scratch

Primary Color

Secondary Color

What overall feel are you going for? (select all that apply)

Professional Friendly & Warm Bold & Modern Minimal & Clean Rustic & Earthy Elegant & Upscale

Websites or businesses you admire the look of (optional)

Anything you want to avoid visually (optional)

Step 4 of 6

Website Goals & Content

What the site needs to do, who it's for, and what you can provide.

Primary goal of the website *

Generate leads & contact requests Sell products online Showcase portfolio / past work Provide information (hours, services, location) Build credibility & trust Other

Who is your target customer? *

Any special features needed on the website? (select all that apply)

Online store / E-commerce — sell products with checkout & payments

Online booking / Scheduling — customers book appointments themselves

Member / Customer login portal — gated content, accounts, or dashboards

Custom contact / quote forms — multi-step or conditional fields

Newsletter signup & email integration — Mailchimp, Constant Contact, etc.

Review / Testimonial display — pull from Google or display manually

Multi-language support

What pages do you need? (select all that apply)

Home About / Our Story Services Portfolio / Gallery Testimonials Blog Contact FAQ

Do you have written content (copy) ready?

Yes — I'll provide all the text Partially — I have some, need help with the rest No — I need help writing everything

Do you have photos of your business / team?

Yes No — use stock photos Mix of both

Do you have customer testimonials / reviews?

Yes I can gather some No

Step 5 of 6

Services Needed

Which Prairie Rose services are you looking for, and what problem are we solving?

Which services are you interested in? *

Website Design & Development — a new or redesigned website

Customer Relationship Management (CRM) Modernization — automated contact management & pipeline

SEO Strategy — show up higher in Google search results

GEO — AI Search Visibility — get cited in ChatGPT, Perplexity & AI answers

Admin Automation — eliminate repetitive internal tasks

Marketing Solutions — email campaigns, social media & ads

If you had to pick one, which service is the highest priority? *

If you selected multiple services above, this tells us where to focus first.

What is your biggest pain point right now? *

What makes your business different from competitors? *

Top 1–2 competitors (optional)

Step 6 of 6

Timeline & Final Details

Almost done — just a few logistics to get the project started.

When do you need the site live?

How urgent is this project? *

One-time setup budget *

Monthly retainer budget *

Who is the primary decision-maker for this project? (optional)

Helps us know how many stakeholders need to sign off on the proposal.

Do you already own a domain name?

Yes — I own one No — I need one Not sure

Do you have existing web hosting?